Tomizawa Shouten Co., Ltd.

NEWS

January 27, 2026

notice
press release

Tomizawa Shouten implements recipe recommendation function using awoo AI in online shop

~AI-powered tag recommendations create a content experience that leads to "discovering new recipes"~

Tomizawa Shouten Co., Ltd., one of Japan's largest specialty stores for confectionery and baking ingredients and equipment, which was founded 106 years ago, has introduced the AI ​​marketing solution "awoo AI" to the recipe content of the BtoC online shop operated by the company

The aim of this initiative is to evolve recipes from "information to search for" to "an experience that leads to the next dish you want to make and new ideas."

Tomizawa Shouten implements recipe recommendation function using awoo AI in online shop | Tomizawa Shouten Co., Ltd. Press Release